By Noom, Inc.

  • Category: Health & Fitness
  • Release Date: 2013-05-09
  • Current Version: 6.12.0
  • Adult Rating: 17+
  • File Size: 80.85 MB
  • Developer: Noom, Inc.
  • Compatibility: Requires iOS 10.3 or later.
Score: 4.5
From 11,918 Ratings


Any program can tell you to eat less and move more. Noom is different. Noom’s proven psychology-based approach identifies your deep-rooted thoughts and triggers, and builds a custom game plan to help you form healthy habits, faster. Featured in the New York Times, Women’s Health, Shape, Forbes, ABC and more, we've already helped over 45 million people worldwide build health habits and achieve their health goals. People who use Noom lose an average of 18 pounds in just 16 weeks! 78% keep the weight off for over a year. Learn how to navigate your environment, challenge your thoughts, master your triggers, and overcome any barrier that might come your way. Whether it's emotional eating, cravings at mid-day, difficulty with social eating, or a sweet tooth, Noom's scientifically backed-solution will help you create a plan to overcome any obstacle and practice healthier habits until you've mastered them! What you get: - Scientifically-proven psychology approach to “trick” your body into building healthy habits, faster - Flexible coaching designed to help you set and achieve your short- and long-term goals, and provide you with as much daily support and accountability you need -- you decide! - Personalized feedback from your coach based on your in-app activity and progress - Tools to track your weight, food, exercise, blood pressure, and blood sugar all in one place - Interactive content with over 250+ new articles, including choose-your-own adventure style guides to apply our #PsychTricks into your daily life, seamlessly - Smarter technology to identify your challenges in real time and keep you on track - Custom meal + workout Plans available to take your progress to the next level - Our most comprehensive food database, with over half a million new and updated food logging options and barcodes to make your experience even better - An award-winning, battery-friendly pedometer to count your steps Our team of doctors, psychologists, nutritionists, and personal trainers have created a new course that takes the most effective behavior change research and techniques and delivers them to you in daily bite-size articles and interactive challenges to teach you the skills you need to improve your health. Sign up today to turn your healthy thoughts into healthy actions with Noom! If you subscribe to Noom through the web, you can get information about your subscription or cancel by sending a message to Concierge Eva or your Goal Specialist. If you subscribe through iTunes, the credit card associated with your iTunes account will be charged at the end of the 7-day trial period, and your subscription will automatically renew every 30 days thereafter unless you cancel at least 24 hours before the end of the current payment period. If you do not cancel, your account will be charged for renewal within 24 hours prior to the end of the current period, at a rate of $44.99 per month for our Healthy Weight Program or $89.99 per month for our Diabetes Prevention Program. If you purchase a subscription during the free trial period, any unused portion of the trial period will be forfeited. To manage your Noom subscription from iTunes: 1) On your iOS device, go to your device Settings and the ‘iTunes & App Stores’. 2) Tap on your Apple ID. 3) Tap to ‘View Apple ID’. (You may need to sign in or use Touch ID.) 4) Tap on ‘Subscriptions’. 5) Choose ‘Noom Coach: Healthy Weight Loss’. 6) Tap ‘Cancel Subscription’. For more information, please see our Terms and Conditions of Use:



  • Waste of money

    By Kyopo
    The app is poorly designed. It's like they think annoying you will result in losing weight or adopting healthier practices. The support is not what you would think with a paid service. And in order to cancel the subscription, you have to text message your coach who is unresponsive. Complete waste of time and money.
  • Different from others!

    By T Lori
    I love the interaction and the personal support Noom gives. Other apps are just that—an app that is a glorified pen and paper. There is a real person to help coach—but just as much as I want. I also love the articles to read and how they just trickle in, so I’m not overwhelmed by information and it’s wonderful to be able to save them to my own personal library within the app so I’ll be able to easily access them. I’m saving my favorite part for the end: I love the humor with which the info is delivered! Let’s face it—if we’re trying this program, it’s probably not our first time trying to lose weight, so glad it’s not just the typical dry delivery. Love this! AND I’m losing weight!
  • Doubter now a believer

    By phdtnt
    Like most people I’ve tried independently to lose weight after the birth of my daughter. Fast-forward 3 years and I was still in the same place. I saw Noom advertising on Facebook and thought “nothing to lose”. Well I was wrong..pounds to lose has been the outcome. I’m 4 weeks in and down 6 pounds, and no fluctuating! It really is a different approach. My thought process and food choices have completely changed without depriving myself of any food - all in moderation. The daily information articles helps me to evaluate my triggers, decisions, and reactions in specific environments. Highly recommend!
  • Motivational and unique approach

    By JGondar
    I stayed away from Noom because it was referred to as a ‘Millennial ap’. I’m glad I tried it. I’m a 51 yo grandma and I find this to be much easier and more motivational than WW. Having used MyFitnessPal, I was used to tracking, but Noom is different. The in depth articles keep you focused. They help you discover why you are doing what you are doing, which in turn helps you to create new routines and behaviors. You create attainable goals and don’t get discouraged when the inevitable blip on the scale happens. Try it!!
  • Noom Baby!

    By TooDry Teri
    This tool has kept me going with logging and steps longer than any (many) other!
  • New hope

    By mstizzy
    Tried ww, south beach, elimination.... always my psychological food issues aren’t addressed and I fall off the wagon. There is something about the way NOOM presents info/itself/psychology that is (at least right now) working for me. It’s taken the self-flagellation out of the equation and made it more about facts and self-care. In fact, just now, I walked past someone making chocolate chip cookies and I didn’t gorge on the raw dough... don’t know what magic is happening, but I’ll take it!
  • Super Helpful

    By A Mom in MN
    I really appreciate all I’ve learned and the support I’ve received from Noom. It’s working and I don’t feel like I’m missing anything but extra pounds.
  • The One That Worked!

    By Eyyguhh
    This app is extremely easy to use and very educational. I have learned more about myself and why I eat the way I do. Not only will you loose weight, you’ll feel encouraged by the coaches, and get a giggle from the daily “articles”...these guys are so creative!!!

    By SuzeCSD
    Be very careful with this company. It will charge you for services it does not render and “goods” it does not deliver. Once NOOM decides you are a customer—a unilateral decision—it deliberately provides no way to correct this error or to stop the constant barrage of charges. When I disputed a $129.00 bill, NOOM told the credit card company it had mailed unspecified “goods” to my home address. It doesn’t sell “goods” nor did I receive any unsolicited “goods” at my residence from NOOM. Complete scam. The company will not answer a phone or provide an email address for disputes. NOOM has a D rating with the BBB due to the volume of complaints. Why would any person chose to do business with NOOM in light of its documented history of abusing its customers? There are many other options available to you in this same space. Use one of them. And NOOM, is there anything that will persuade you to stop charging my credit card?
  • Don’t be fooled

    By Trp1010
    App is clunky. Service changes on the fly. If you clicked on an offer then installed the app —you’re screwed they don’t take offers in the app. All around horrible experience