Lose It! – Calorie Counter

Lose It! – Calorie Counter

By FitNow

  • Category: Health & Fitness
  • Release Date: 2008-11-21
  • Current Version: 9.5
  • Adult Rating: 4+
  • File Size: 128.79 MB
  • Developer: FitNow
  • Compatibility: Requires iOS 10.0 or later.
Score: 4
From 518,088 Ratings


Lose It! is the world’s most fun and effective weight loss program! Simply download the app, set your goal, and track the foods you love to lose weight. WHAT PEOPLE ARE SAYING “Best calorie counting app! Very easy to use, barcode reader works every time. Links in with my iPhone to allow for steps. Can really recommend!” - App Store Review “This app has changed my life for good! I lost 20 pounds in 45 days using this app. It keeps you in line and helps you find what foods help you live a better life. If you are considering using this app, please just try it out, and I promise it's worth it!!!!” - App Store Review “Honestly, I never realized how easy it was to motivate myself... Feels good to feel good, man.” - App Store Review SHOW ME THE NUMBERS * 60 million: Pounds Lose It! members have lost (and counting). We’ve got this DOWN. * 15 million+: Items in our comprehensive international food and exercise database * 35 million: Users who have started their weight loss journey with Lose It! * 74.7%: percent of people who have achieved clinically significant weight loss using Lose It! * 3 days: average number of days members track to see a weight loss HOW IT WORKS Lose It! uses proven principles of calorie tracking to help you succeed. It’s easy to get started: enter your profile details and goal weight, and we’ll calculate your daily calorie budget. Next, just track your food, weight, and activity and get ready to rock your goals! COOL LOSE IT! FEATURES * Quickly scan barcodes. Search our database or use our quick Barcode Scanner to easily scan in foods you’ve eaten. * Log food by simply taking a photo with Snap It. Just tap the camera icon for food tracking that’s as easy as taking a picture (2016 CES Innovation Award Winner). * Connect your Fitbit and other trackers, apps, & devices. We sync with Misfit, Fitbit scales, Withings scales, Healthkit, and more * Dial in on your nutrients by setting custom goals for macronutrients, water, health, and body measurements. * Counting macros? With a helpful status bar, track your progress toward daily calorie and macronutrient goals at a glance. * Step up your game with fun weight loss, fruit/veggie, and exercise challenges. Create your own private challenge with friends, or join a public challenge for serious motivation! * Stay on track with Meal Targets, which calculates suggested calories per meal based on your plan to encourage more confident meal choices. * Plan ahead with Meal Planning. You can even customize your meal and snack names for more accurate records (Second breakfast, anyone?). * Do high fat breakfasts keep you on track? Learn about your habits with our exclusive personal Insights and Patterns to identify what’s helping (or hindering) your progress. (Lose It! basic is free, but you can upgrade to Premium to unlock awesome additional features. Premium members report 3x the weight loss of free members.) MORE TO LOVE ABOUT LOSE IT! * Supports embodyDNA, powered by Lose It!: personalized, DNA-based insights to help you learn which foods, drinks and activities could activate your weight loss and optimize everyday living. Get your results right in the Lose It! app on your iOS device! * Little team, BIG impact. We’re a small team of under 30 people, working hard every day to help you succeed. * It’s all for you: Lose It!’s mission is to mobilize the world to achieve a healthy weight. * Founded in 2008, Lose It! is headquartered in Boston, MA. It is currently available on many platforms, including iOS, Apple watch and web. Download Lose It! today, and you’ll see how easy it is to get started! http://loseit.com/terms/ Should you choose to purchase a Premium subscription, subscription purchase will be charged to your iTunes account. The subscription will automatically renew within 24 hours before the subscription period ends. Your subscription and payment information can be managed in your iTunes account settings.



  • Awesome

    By hyphen-one
    Lose it has worked great for me. I have been reaching all of my goals because I have been taking it seriously and posting my meals as honestly as possible. Lose it has helped me to identify what areas of my diet I need to improve.
  • Amazing

    By Kat321<3
    I love this app. It’s helping me lose weight and I’m so happy!
  • Marine Corps -Semper Fi

    By Marine Corps-Semper Fi
    Accurate .. recommended to me by a health coach ..
  • Love the app- after recent updates

    By Trouble_4005
    I have been using your app for the past year daily. It has helped so much with watching for trends and just staying aware of my body and diet. However, after your updates my premium subscription is no longer working. I keep getting prompted to subscribe. Even through when I go into the prompt it tells me I am already scripted to it. Help !!!!!
  • Addicted

    By Holly Wallis
    I’ve been using the premium version of Lose It! for just over a year and I don’t know what I would do without it for a single day. I use everything that the app has to offer and I’ve lost over 135 pounds in one year 😁
  • Great APP for tracking and weight loss

    By Joilee.H
    I have been using this app for 6 years. I am an alcoholic and just like when I stop going to meetings I relapse. When I don’t track using this app cause I think I got this. I gain a lot of weight. This helps you use with daily vigilance. It also syncs wonderfully with Fitbit for taking exercise calories off once once you start going over your BMR. I would highly recommended LOSEIT!
  • Why was I charged twice for Premium?

    By Yung Hee
    At $39.99 per year, the app wouldn’t load. So restarted my phone, and tried again. This time I was charged $29.99, but the $39.99 charge was still billed to my account and Apple says I can’t cancel. Why the 2 different prices, and if the first purchase did not load, why was I charged again?
  • Fabulous

    By CindyQ3
    This app is a must for anyone who is trying to lose weight. It is absolutely easy to use and provides all the tools necessary to achieve your goal. All you need...is to do it!
  • Keeps me on track

    By Floe Pescado
    I started with the app just looking for a calorie counter and quickly discover it is so much more. The food list to choose from is extensive as is the exercise list. This app allows me to amend information as my day changes and my early morning plan for the day no longer fits my reality. I love the feed back systems and rewards. Very motivating and easy to use.
  • Last Update Causes Right Side Cut Off From View

    By Jimt29
    It worked fine until the most recent update. Now when started, the right couple of inches of the image on the screen are not showing. The camera and the plus sign can not be seen. No entries can be added until it is fixed. I havea screen shot if that would be helpful. On an iPad Pro 10.5. IOS 11.4.